Private Label

“let's bottle your project”

Danese is a specialist in private labels: we work according to your directives to deliver products in line with your expectations.

Vini bianchi

We are able to create a wide and profound assortment of innovative wines, formulas and packaging with high added value.

We combine your brand with Italian style and pleasantness to guarantee your continued recognizability and uniqueness.

We have followed the development and evolution of retailer’s branded products from low-cost alternatives to industrial brands that have until now become shelf leaders and elements for strengthening the corporate image.

Private label wines today are the bearers of innovation, quality and have given rise to numerous premium lines.

Danese have been collaborating with numerous companies for the co-creation of private label products in both the premium and popular segments for more than 20 years.


Our numbers



Bottles producible

40-50 mln



Countries served